A couple of times a month we share with you a "Spotlight" video that we've created for one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Keran Fears with Homestar.

Click HERE to Subscribe to Keran's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

YouTube Handles can be a great way to showcase your creativity and help you stand out from the crowd! It's a fun and easy way to get your name out there, especially if you're just starting a channel. Plus, if you pick an interesting handle, it's more likely that viewers will remember it.

To get started on creating your own YouTube handle, come up with something unique and catchy. Think outside the box and brainstorm ideas that you feel comfortable with before settling on one. Make sure to pick something that best reflects your identity as well as the content you produce. Creating a memorable YouTube handle is just one more step towards success!

YouTube Influencer

You need to be on YouTube!

Not only is YouTube one of the most searched sites, but it's also a great place for you to upload long form weekly videos. That's where we come in - with our YouTube Influencer Plan, you can record three videos per week and we'll post them on up to six social media channels for you.

You...

A couple of times a month we share with you a "Spotlight" video that we've created for one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Brad Morrell with Homestar.

Click HERE to Subscribe to Brad's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

Starting a podcast is an exciting way to share your story, idea, or message with the world. It can enable you to explore different topics, build connections in the industry, and express yourself in new ways. If you're feeling enticed to start your own podcast, there's never been a better time than now.

From researching the necessary equipment to recording and editing the audio, there's no doubt that creating a podcast takes hard work - but you don't have to go it alone. Watch this video for 3 tips that will help YOU get started on your podcast!

Podcast Influencer Pro

You're busy. We get it. Podcasting can be time consuming and overwhelming.

That's why we offer a complete production and publishing solution so you can focus on your business while we take care of your podcasting needs.

You'll have a polished, professional podcast that will help you reach more people and grow your business. Plus, our team will help you every step of the way, so you feel confident and in control of...

A couple of times a month we share with you a "Spotlight" video that we've created for one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Daniel Pigott with Homestar.

Click HERE to Subscribe to Daniel's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

I had an excellent coaching call with one of our Virtual Video Producer clients yesterday.

He knew the power of video marketing but didn’t know where to start.

He understood that educating borrowers and realtors is his #1 pathway to deals, and he understood the concept of LEVERAGE.

Instead of him spending his valuable time editing and posting videos, he purchased our Virtual Video Producer program where he records his videos and we edit, produce, and post his videos for him.

Now he can spend all of his time focused on the high leverage activities that actually create deals and money: meeting with Realtors and taking applications!

We make, edit, produce, and post weekly videos that he records. We also give him the scripts, so he knows what to say.

In his first 12 months in the business, we have set enough appointments for him to now have 26 qualified realtors sending him business.

If you are looking to hit the ground running using video marketing and make 2023 an...

A couple of times a month we share with you a "Spotlight" video that we've created for one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Marat Tsirelson with The Lending Group.

Click HERE to Subscribe to Marat's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

Put Your Best 8 Seconds First

Thanks to disappearing messages and smartphone-induced ADHD, the average attention span is just eight seconds these days. That means most viewers will click away from your video in as long as it takes to have a sip of coffee if their attention waivers.

The first eight seconds of a video is a reasonable amount of time to capture the viewer's attention and let them know what they can expect from the rest of the video.

Don't underestimate your viewers and think that you need to pre-explain the video in a rambling introduction. Many writers refer to the term “mid-res,” an abbreviation for “in medias res,” which means “into the middle of things.” Starting a story in the middle of things kicks the viewer into a whirlwind of excitement that will keep them engaged long enough to hear your why in the video.

The “why” of your video is the reason your audience will benefit from your service (aka, the most important...

A couple of times a month we share with you a "Spotlight" video that we've created for one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Zeudy Mars with AmeriFirst Mortgage.

Click HERE to Subscribe to Zeudy's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

Everything You Need to Know About Promoting Your Facebook Live Event and Grow an Excited Audience

Last week, I shared how to start streaming on Facebook Live and this week I am sharing how to grow your audience. Facebook live is an easy way to educate your real estate agents and borrowers.

Unless you’re the spontaneous type and plan to go live right away, you’ll need to promote your livestream ahead of time. Advertising your upcoming livestream ensures that you’ll have an audience ready to interact with you the moment you go live.

My three tips can help you grow viewership long before you’re live on Facebook:

1. Tag Friends, Family, Partners, and Other Brands

Generate excitement about your upcoming livestream by tagging people you think would enjoy the content. Tag friends and family and ask them to share the post with their network. Or tag your business partners and brands you’ve done business with too. Just make sure you are providing value to that...