Client Spotlight On: Elyin Perez

Uncategorized Nov 30, 2022
 

A couple of times a month we share with you a "Spotlight" video from one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Elyin Perez.

Click HERE to Subscribe to Elyin's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

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Weekly Tips to Keep You On Top of Your Video Game

Uncategorized Nov 23, 2022

Everything You Need to Know About Streaming Live on Facebook

Going live on Facebook is similar to hosting a party, except it is virtual.

You wouldn’t throw a party without cleaning up, organizing tables and chairs, or buying snacks and drinks. Setting up a Facebook Livestream is like being a good party host—it’s all about the details.

But, before you get to the details, you have to choose the party’s theme. Or, in this case, the topic you plan to livestream about.

Common Facebook Live topics include:

  • Q&A sessions
  • Interview series
  • Industry news
  • Behind-the-scenes looks
  • Topics requested by your audience
  • Whatever you want to talk about

Once you’ve decided on a topic, you can begin to plan out all the details like the livestream date and time and what equipment you’ll need.

Follow these instructions to go live immediately or schedule a livestream for a future date.

  1. Get Started. If using a mobile device, open the Facebook App and select the...
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Client Spotlight On: James Elvick

Uncategorized Nov 16, 2022
 

A couple of times a month we share with you a "Spotlight" video from one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from James Elvick.

Click HERE to Subscribe to James' YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

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Weekly Tips to Keep You On Top of Your Video Game

Uncategorized Nov 09, 2022

How Video Builds Trust and Relationships

It always amuses me when I go to a group meeting of some kind and people walk up to me out of the blue and say things like "Hey Ginger, how are you? How is your son? How was your trip to Hawaii?" This may sound like idle chatter, but what makes this exchange so fascinating is that often I have never spoken a word to this person in my life.

Seriously.

What I have done is started a conversation with them through videos, social media posts, live workshops, Facebook groups, live streams, webinars, newsletters and books. I have literally become someone they feel like they know because I started a one-way conversation.

What then happens, is when I see them, but now that we have connected in person, they are eager to fill me in on their side of the conversation. It's as if the floodgates have opened for them and they can finally tell me what has been on their minds for months!

And what normally ensues is a great conversation that allows us to get...

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Client Spotlight On: Kevin Brierton

Uncategorized Nov 02, 2022
 

A couple of times a month we share with you a "Spotlight" video from one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Kevin Brierton.

Click HERE to Subscribe to Kevin's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

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Weekly Tips to Keep You On Top of Your Video Game

Uncategorized Oct 26, 2022
 

How to Use the Five-Minute Speech Creation Formula to Record a Video

I have been blessed to have co-authored two best-selling books with the extraordinary Brian Tracy.

It meant a lot to me to be able to write these books with Brian, because he truly is the leader in motivational sales training and public speaking.

Brian shared with me a formula he uses to create the hundreds of speeches he gives throughout the year. I was recently going through some old notes and ran across his formula and thought I would share it with you. I think that this formula would be very helpful in creating your videos.

You can download his Five-Minute Speech Creation Formula HERE

The base of his formula is The “PREP” Formula

P = Point of View

State your thought, idea, or fact at the beginning of each talking point.

For Example: "More people are going to make more money in the next 10 years than in the last 100 years."

R = Reasons

State your reasons for holding this point of view or idea.

...
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Client Spotlight On: Alisha DiMaggio

Uncategorized Oct 19, 2022
 

A couple of times a month we share with you a "Spotlight" video from one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this week's spotlight video from Alisha DiMaggio.

Click HERE to Subscribe to Alisha's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

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Weekly Tips to Keep You On Top of Your Video Game

Uncategorized Oct 12, 2022

HOW TO CREATE A SUCCESSFUL VIDEO CONTENT MARKETING STRATEGY

There are a lot of options when you decide to develop a video content marketing strategy and making video content might seem intimidating at first, but don’t worry. These 10 tips will help get you started in the right direction.

1. SET YOUR GOALS

‍As with any good strategy, your video marketing strategy should start with clear goals. With video you can engage and inform your audience as they consider your products and services. Your videos can guide customers to the decision to buy.

Lastly, you can use video to delight and retain your customers so that they buy more. Different types of video content can fit right into that funnel and support your strategic goals.

2. CREATE YOUR YOUTUBE CHANNEL

‍A video content marketing strategy is not really complete without YouTube. You’re probably already well aware of the dominance YouTube has over other streaming video services. Chances are, you’re just like...

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Client Spotlight On: Tom Kalagher

Uncategorized Oct 05, 2022
 

A couple of times a month we share with you a "Spotlight" video from one of our clients. Our goal is to help you be inspired and get ideas to create more videos.

Please enjoy this weeks spotlight video from Tom Kalagher with Fairhope Mortgage.

Click HERE to Subscribe to Tom's YouTube Channel

Always pass on what you have learned!

Ginger Bell

CEO & Founder, Edumarketing

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Weekly Tips to Keep You On Top of Your Video Game

Uncategorized Sep 28, 2022

5 Ideas For Live Video Content

I do a live video every week for our Mortgage Video Mastermind Facebook Group. One of the things I love about doing live video every week is that each week is different, and I have gotten ok with things not being perfect. I’ve recorded videos beside swimming pools while I am traveling and sitting in a parka outside during COVID. Doing live video content is much easier than you think.

Below are five ideas you can use to create live video content. Try one of them this week and let me know how it goes. I am also including a video interview script for you to use when recording a video with one of your real estate partners. Click the button below to download the script.

1. Q&A's

The easiest kind of live content to create is live Q and A sessions where you ask your audience for questions, and you answer them as they come.

If you’re just getting started and don’t have a big audience yet you can position the Q and A session as a...

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